PokerStars 1/2 Hold'em (6 handed)

Preflop: Hero is BB with , .
UTG calls, 1 fold, CO calls, Button calls, SB completes, Hero checks.

Flop: (5 SB) , , (5 players)
SB checks, Hero bets, UTG raises, CO calls, Button folds, SB calls, Hero 3-bets, UTG calls, CO calls, SB calls.

Turn: (8.50 BB) (4 players)
SB checks, Hero bets, UTG calls, CO calls, SB calls.

River: (12.50 BB) (4 players)
SB checks, Hero checks, UTG checks, CO checks.

Final Pot: 12.50 BB

Results in white below:
SB has 9d 8d (high card, ten).
Hero has 7h 3s (two pair, sevens and threes).
UTG has As 7d (one pair, sevens).
CO has Ah Tc (one pair, tens).
Outcome: Hero wins 12.50 BB.

i'd fire it again. the cold callers are probably draws or 10s with weak kickers, maybe overpairs. turn and river are rags - a set or better two pair would be playing back at you more.. but even if they're just being passive... betting is the right move more often than not

edit: just noticed it was a SH hand. i'd even capit against a mizor

A big fat one.

What he said.